Coding & Marking and End-of-Line Packaging Consulting

Vivek Saran Consulting focuses on two areas only: coding & marking and end-of-line packaging automation. Narrow by design. The firm was founded in June 2026; these are the areas I spent the previous two decades in, across eight companies including Domino, Markem-Imaje, UFlex, ColorJet and MapleJet, so the advice comes from having specified, sold, installed and serviced these machines, not from a brochure.

Coding & marking consulting

Batch number, MRP, manufacturing and expiry dates, barcodes and QR codes: every pack you dispatch carries a legal and traceability obligation. Most plants overpay for it. Ink and make-up usage runs at two to three times what it should, the wrong technology is fighting the substrate, and code failures turn into rework or compliance risk.

End-of-line packaging & automation consulting

End-of-line is where manual work, transit damage and dispatch bottlenecks pile up. It is also where the most money gets wasted on automation bought before the business case was clear.

Results from my industry career (before 2026)

How an engagement works

1. Free consultation (20 minutes). Product, substrate, line speed, current coders or EOL equipment, and the decision in front of you.
2. Written scope and fixed fee. Usually within 48 hours, so you know the deliverable and cost upfront.
3. Assessment. On the line or remote: consumption data, code samples, downtime logs, quotations and conversations with operators and maintenance.
4. Recommendation. A vendor-neutral report with numbers: what to change, what it costs, what it returns.
5. Implementation support. Optional help with vendor trials, negotiation and commissioning.

When to call

• You are buying a new coder or end-of-line machine and every vendor says theirs is right.
• Coding ink, make-up or ribbon spend keeps rising.
• Codes smudge, go missing or fail barcode grading.
• Manual packing, strapping or wrapping is limiting dispatch or driving up labour cost.
• Transit damage complaints point to weak load stability.

Where I work

Based in Faridabad with same-day visits across Delhi NCR, regular visits across North India, project engagements pan-India and remote advisory nationwide.

FAQs

What does a coding and marking consultant do?

A coding and marking consultant reviews your batch coding, MRP, expiry and traceability printing: which technology fits each substrate and line speed, what your ink, ribbon and service spend should be, and why codes fail. An independent consultant compares CIJ, TIJ, CTIJ, TTO, laser and print and apply across brands without selling any of them.

What does an end-of-line packaging automation consultant do?

An end-of-line consultant maps case packing, sealing, strapping, stretch wrapping and palletizing at your plant, builds the ROI case for automation, decides between semi-automatic and fully automatic, and helps select and commission the right equipment.

How much does coding & marking or end-of-line consulting cost?

A single technology decision or supplier comparison starts around Rs 15,000, an independent quotation and specification review around Rs 25,000, and an on-site line audit from around Rs 45,000. See consulting fees. Scope and fee are confirmed in writing after a free 20-minute consultation.

Is the advice really vendor-neutral?

Yes. There are no vendor partnerships, referral fees or commission arrangements with any coding, marking or end-of-line equipment or consumables supplier. Fees are paid only by the manufacturer.

Where do you work?

Based in Faridabad with same-day reach across Delhi NCR, regular visits across North India, project engagements pan-India and remote advisory nationwide.